A New Frontier in the Enterprise: How Microsoft’s HoloLens is bringing AR to the forefront of industry

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A New Frontier in the Enterprise: How Microsoft’s HoloLens is bringing AR to the forefront of industry

Why Brands Can Dive Deeper into Augmented Reality in 2017.

Early 2016, tech juggernaut Microsoft began shipping the developer’s version of its HoloLens VR headset. A device that has been shrouded in secrecy for years, the HoloLens is the first ever fully untethered, holographic computer – which enables users to interact with high‑definition holograms in the real world.

While AR and VR have been around for many years, it is the ‘untethered’ element of the HoloLens that makes it so exciting and transformative for developers. Because it is a headset, with a built in camera (which gives it ‘eyes’), the user’s hands are freed, and the entire experience becomes far more lifelike, immersive and believable.

While the cost of the device ($3000) remains prohibitive, it is already being embraced within certain industries and sectors. One such company is the engineering giant thyssenkrupp, which is using the technology within its elevator business. Using the device, the technicians are able to visualise and identify problems with elevators ahead of a job. Prior to tackling any task, a technician can view a detailed, 3D image of the elevator, and then zoom into any part – offering endless training opportunities as well. So these technicians arrive at the actual site better prepared than ever before.

Etienne de Villiers, Lead Programmer at Fuzzy Logic explains that for developers worldwide, and indeed, for individuals and businesses, the Microsoft HoloLens has the potential to transform the way we work and interact with our physical environments.

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